MarketingMasters Luncheon Seminar
YouTube, Facebook, Twitter and LinkedIn Day at BMA!
BMA’s April 8 luncheon, featuring top experts speaking on how to integrate social media into your b-to-b marketing plans, will be the first to be televised and streamed to BMA members and b-to-b marketers across the globe.
With a live national audience, the panel session is being extended from our normal 60 minutes to a full 90 minutes, from 12 noon to 1:30 p.m. As a result, our luncheon, which usually starts at 12 noon, will begin at 11:30 a.m. for this one month.
We have recruited top experts on doing business marketing on Facebook, Twitter, YouTube and LinkedIn.
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Gord Hotchkiss, CEO, Enquiro, and a globally recognized expert and thought leader on digital b-to-b marketing. |
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Panelists: |
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Mark McMaster, a member of Google’s Business & Technology Markets group who consults with Google’s b-to-b clients on how to integrate YouTube into their marketing programs. |  |
Paul Gillin, a BtoB columnist and author of The New Influencers and Secrets of Social Media Marketing, who is a frequent speaker and presenter on how to do business marketing on Twitter. |
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Justin Levy, general manager of New Marketing Labs, Chris Brogan’s consulting firm, and a Facebook expert and the author of the forthcoming (May 2010) book, Facebook Marketing: Designing Your Next Marketing Campaign. |  |
Steve Patrizi, VP of Marketing Solutions at LinkedIn, a frequent presenter on “How to Put LinkedIn to Work for B-to-B Marketers” and a familiar face to our Chicago and national BMA audience. |
The panel session, beginning at 12 noon, will kick off with:
• An overview and intro by Gord Hotchkiss
• Brief 5-minute overview presentations by each panelist
• 30 minutes of intra-panel Q&A led by Gord Hotchkiss
• 30 minutes of Chicago and national audience Q&A
BMA is encouraging submission of questions in advance, and they can be emailed to Marla Schrager at marla.schrager@bmachicago.org. Any questions that we don’t get to during the panel session will be answered in a Q&A document that will be provided by BMA to all registered attendees afterwards.
Every effort will be made to speed along the Q&A so that the panel can address up to 15-20 audience questions.
BMA expects a sell out at the Standard Club, 320 S. Plymouth, so please be sure to register soon.
The charge to BMA members to attend this very special luncheon program is the same as all other luncheons: $45 for members and $65 for non-members.
BMA and non-BMA members outside of Chicago who wish to watch the live stream must register at http://www.marketing.org/telepanel. There will be no charge to BMA members, but non-members will be charged $99.
An archived, on-demand video of the 90-minute panel will be available free to all BMA members about two weeks after the live April 8 panel session. The video also will be available to non-BMA members online, but for a charge of $99.
Click here to view panel bios.
Sponsored by:
